A one day workshop providing a comprehensive grounding in the application of statistical methods in the marketing arena. Using practical examples delegates will learn how to apply these methods and techniques whilst also gaining an understanding in some unique aspects of marketing which will be addressed by this course.
The workshop is aimed primarily at marketing data analysts and statistical analysts and assumes no prior knowledge of statistics.
The main topics are basic marketing statistics, understanding methods of data collection, investigating interactions between variables, understanding and using segmentation and classification methods and application to real marketing problems.
Craig Marsden - Craig has over 20 years of teaching and training in Mathematical and Statistical techniques.
For a flat fee of £1,800+vat plus expenses you can run a workshop at or near your regular workplace for up to 12 delegates.
2012
PUBLIC WORKSHOPS
Currently there are no public workshops scheduled. However, private workshops for up to 12 delegates can be arranged at or near your place of work.
CLIENT QUOTES
“A very useful course
with a very engaging
trainer. Excellent examples that related to our work. I was able to improve my skills and will use the information given immediately”
Network Rail, 2011
Please indicate your interest using the contact form here or alternatively call Steve on 0161 976 3826
Copyright Sophic Solutions Ltd 2011 Tel: 0161 976 3826 email: info@sophicsolutions.co.uk
